The rumors are true — Netflix has formally elevated costs for month-to-month U.S. subscribers.

The corporate revealed new pricing tiers throughout its Q3 2023 earnings name on Wednesday, the place the streaming big additionally introduced that it had gained one other 9 million paid subscribers within the final three months.

Netflix’s month-to-month primary plan will enhance from $10 to $12 whereas the month-to-month premium plan will enhance from $20 to $23.

The corporate’s ad-supported tier will keep the identical at $7 monthly as will its month-to-month normal tier at $15.49.

“As we ship extra value to our members, we sometimes ask them to pay a bit extra,” Netflix stated. “Our beginning worth is extraordinarily aggressive with different streamers and at $6.99 monthly within the US, for instance, it is a lot lower than the typical worth of a single film ticket.”

The final time Netflix hiked costs for U.S.-based subscribers was in January 2022.

Unique story beneath.

After the mass crackdown on password sharing, it seems to be like there’s extra unhealthy information for Netflix subscribers.

Based on an unique report from the Wall Road Journal, Netflix will as soon as once more be elevating costs on its members — starting with the U.S. and Canada — following the top of the SAG-AFTRA strike, which started in mid-July.

Associated: Netflix Reveals New Password-Sharing Pointers

Netflix declined to remark, and it stays to be confirmed how quickly the modifications will happen and the way a lot the value enhance might be on its many tiers.

Naturally, social media was up in arms with the information.

Netflix is not releasing sufficient unique content material to warrant one other worth enhance

— doc by one other identify?? (@scientistmike35) October 3, 2023

If Netflix increase its worth once more I am useless cancelling. You outta your fucking thoughts. Half that shit is trash, and the opposite half is previous.

— Tidd E. Lover (@NickSoSick) October 3, 2023

Netflix going up in worth once more? Nah they’ll hold it. I am going to GLADLY cancel.

— E J (@EJayArrow) October 3, 2023

Cancelling my @netflix in the event that they actually suppose they’ll enhance the value once more. You may say it is to pay the writers however then how do you justify the opposite increase earlier this 12 months? The mathematics ain’t mathing babes. ?

— cynthia (@cynthia15298980) October 3, 2023

Quitting @netflix after the actors strike in the event that they increase their costs ONE MORE TIME! You need to increase it for brand spanking new members… advantageous. However being grandfathered in used to imply one thing. Now your worth modifications like gasoline costs! Extra subscriptions, extra money, extra issues. Minimize, reduce!

— Jason (@gear38jh) October 3, 2023

The final time Netflix hiked costs within the U.S. and Canada was in January 2022, as much as $15.49 a month from $13.99.

The Writers’ Guild of America’s strike with main Hollywood studios and streaming companies reached a brief ending final week, and hopes are that the SAG-AFTRA union will observe shortly.

Although the streaming behemoth separated itself from its opponents by not instating a full subscription worth enhance in 2023, customers who had been sharing passwords undoubtedly felt the results of the crackdown that rolled out this previous spring — and the technique labored.

Associated: Netflix Is Elevating Costs within the U.S.

In July 2023, the corporate reported that it had seen a rise of six million paid subscribers in Q2 of 2023, making its complete world subscriber quantity over 238 million.

As of Tuesday afternoon, Netflix was up over 56.5% year-over-year.