Have you ever ever questioned why WordPress powers virtually half of all web sites on the net?

What about free WordPress themes and WordPress plugins and why WordPress is a well-liked choice to publish weblog posts?

We’ll discuss all of that and extra on this publish.

However first, in a short time, WordPress is a free, open-source content material administration system you should utilize to construct virtually any kind of website you please.

It is available in two types, WordPress.com and WordPress.org.

We’ll be discussing why you must use WordPress.org on this publish. WordPress.org is the self-hosted model of the software program.

WordPress.com is an all-in-one answer that hosts your website for you. Self-hosted WordPress web sites require you to acquire internet hosting by yourself, however the software program is extra highly effective throughout.

Let’s focus on why.

Why WordPress is the most suitable choice to make use of for web sites and blogs

Major causes to make use of WordPress

1. It’s free

When you’ll must buy a internet hosting plan to your website, you’ll by no means see a bunch cost further for WordPress.

That’s as a result of WordPress itself is free.

It’s a content material administration system (CMS) you, or extra probably your host, set up in your server while not having to buy a license from or create an account for WordPress.org.

You possibly can even obtain a replica of and set up WordPress manually.

So, when you’ll spend a bit of cash on internet hosting and probably premium WordPress themes and plugins (although, there are many free choices on the market!), you may relaxation assured that WordPress itself won’t ever include a payment.

2. WordPress powers greater than 40% of all web sites

If you happen to determine to make use of WordPress, you’ll be among the many 43.1% of internet sites on the net who use the CMS.

The following most generally used CMSs, Shopify, Wix and Squarespace, have market shares of three.9%, 2.5% and a pair of.1% respectively.

We’ll get into this extra later, however utilizing one of the extensively used CMSs on the net means you’ll virtually at all times have entry to integrations for third-party instruments you should utilize on or along with your website, akin to instruments for internet analytics, electronic mail advertising, types and extra.

It additionally means WordPress has extra third-party builders, hosts, themes and plugins to select from.

3. You should use WordPress to create any kind of website

WordPress is a robust running a blog platform, nevertheless it’s able to much more than merely permitting you to publish a weblog publish right here and there.

With WordPress, you may create membership websites the place you cost a premium value, full with a number of pricing tiers, in trade for entry to premium content material.

You possibly can construct an internet discussion board neighborhood or social community.

You possibly can even use WordPress to create an internet college that has interactive free and premium programs.

Better of all, you should utilize one of the fashionable ecommerce plugins WooCommerce to construct an expert on-line retailer.

4. WordPress is versatile and doesn’t lock you in

WordPress is a content material administration system.

This implies your content material itself, that’s, the phrases you publish to weblog posts and pages, your photographs and your menus, stays the identical even should you transfer your website to a distinct host or change your WordPress theme.

This makes WordPress much more versatile than all-in-one options like Wix and Squarespace.

If you happen to discover your present internet host to be too sluggish, you may migrate your whole website to a brand new host.

If you wish to revamp your website’s design, you may change your theme with out dropping all your content material.

If you happen to’re sad along with your present all-in-one answer, alternatively, your solely choice is to fully rebuild your website from scratch on one other platform.

To be honest, some platforms help you import content material from different platforms, however for essentially the most half, you’ll be determining find out how to recreate the whole lot in your new platform manually.

5. WordPress is straightforward to study

One optimistic factor about WordPress being as fashionable as it’s the easy truth that you just’ll by no means run out of WordPress tutorials that present you find out how to use it and present you simpler methods of doing issues.

This makes the platform one of many best to study.

It’s additionally extremely intuitive, and the event staff behind the CMS are at all times cooking up new methods to make WordPress one of many best platforms to make use of.

6. It’s nice for Search engine optimisation

WordPress helps enhance your website’s total search engine marketing in a couple of other ways, beginning with the best way it mechanically makes your website seen to search engines like google by together with code that enables it to be listed.

You possibly can even disable this function should you don’t need your website to seem in search outcomes.

It additionally allows you to create Search engine optimisation-friendly permalinks proper out of the field.

The code that makes up the CMS can be light-weight, which suggests it gained’t have a unfavourable impression in your website’s total efficiency.

You may as well set up Search engine optimisation plugins like SEOPress that help you create Search engine optimisation-friendly titles and descriptions for posts and pages while not having to write down the code your self.

WordPress even has loads of efficiency plugins and highly-optimized, mobile-ready themes to select from.

Lastly, search engines like google love WordPress. It’s effectively structured, which makes it simpler for search engine bots to crawl WordPress-powered pages.

7. WordPress is safe

WordPress core, which means the WordPress software program itself, is secure and safe and at all times receives updates to implement new safety measures.

Plus, there’s lots you are able to do to additional safe WordPress websites.

If you happen to don’t wish to handle your individual updates, you may implement auto updates or have your host do it for you.

Some WordPress hosts, particularly managed WordPress hosts, deal with safety for you by implementing malware scanning, CDNs and firewalls.

If you wish to take safety into your individual arms, you even have entry to a number of safety plugins as a WordPress consumer.

8. WordPress is secure and has a powerful neighborhood

WordPress was based in 2003 and nonetheless powers over 40% of all web sites on the earth right now.

For comparability’s sake, one of many 90s/early 2000s’ most generally used webhosting companies GeoCities shut down its servers in 2009, which subsequently took thousands and thousands of the web’s first internet pages offline.

WordPress.org isn’t a bunch, however the web sites that use it might definitely be in bother if WordPress determined to close down.

Fortuitously, not solely does WordPress obtain quite a few main and minor updates from its growth staff, the neighborhood that makes use of the software program is secure and lively.

9. WordPress has an enormous ecommerce market share

In keeping with BuiltWith’s statistics, WooCommerce, the most well-liked ecommerce plugin accessible for WordPress, is utilized by 24% of the highest 1 million ecommerce web sites on the earth.

24% use Shopify or Shopify Plus whereas 7% use Magento.

With the WooCommerce plugin, you may create merchandise with totally different costs and attributes, outline transport costs, settle for on-line orders, and extra.

10. WordPress has an enormous collection of themes and plugins

The WordPress neighborhood has created hundreds of free and premium WordPress themes and plugins.

Some are maintained by WordPress themselves, however the majority are made by third-party builders.

WordPress is continually evolving, however free and premium plugins and themes are what actually make this CMS extra highly effective than different choices.

Having hundreds of themes to select from offers you loads of other ways to go about constructing a WordPress website. You’ll even have entry to loads of design selections.

In the meantime, having loads of free and premium plugins at your disposal offers you the ability to create any kind of website you need while not having to write down the code your self.

Better of all, there are many free themes and free plugins which are helpful and purposeful however don’t include a premium value.

11. WordPress is effectively supported

We touched base on this earlier, nevertheless it’s essential sufficient to have its personal devoted part.

As a result of WordPress is so fashionable, it’s effectively supported by third-party apps. This implies you’ll probably discover WordPress integrations for nearly any software you wish to use in your website.

Even apps that aren’t devoted WordPress plugins supply some form of integration with the CMS, effectively past a snippet of code to stick into an internet web page.

Your choices for third-party apps are severely restricted with different platforms.

12. Managed WordPress internet hosting

As a result of WordPress is an open-source software program you may obtain, it may be put in on any server that has each know-how WordPress requires.

This implies there’s an extended checklist of hosts you should utilize WordPress with. Some even supply to handle your WordPress set up for you.

They’re known as managed WordPress hosts.

Not solely do they help you buy non-public server area that already has WordPress put in, additionally they deal with different key points of WordPress internet hosting for you.

These points embody safety, caching, server upkeep, CDN integrations or functionalities, and auto updates for WordPress itself in addition to your themes and plugins.

WordPress was a reasonably technical method to internet constructing, however managed hosts have executed lots to scale back the extra complicated parts of constructing web sites with WordPress.

13. Extra selections in webhosting

There’s one more reason why WordPress being as versatile as it’s with internet hosting is a optimistic factor for WordPress customers.

Having an extended, lengthy checklist of hosts to select from allows you to go for a bunch that is sensible to your wants and finances.

Extra importantly, it offers you the chance to scale your website with out really having to rebuild it.

All it is advisable do is export and migrate it over to a brand new, extra highly effective server in case your present one isn’t sustaining your present visitors load.

Lots of WordPress’ hottest rivals supply their very own internet hosting, so there winds up being no selection on this regard.

Further advantages of utilizing WordPress

14. You’ve extra management over the efficiency of your website

If a website on platforms like Wix or Squarespace performs badly, there’s not a lot that may be executed. That’s as a result of these platforms are designed to present you little management over your website.

WordPress is totally different.

With WordPress, its flexibility offers you a number of totally different choices in the case of bettering your website’s efficiency.

Together with discovering a greater host, you will discover a greater theme, set up a caching plugin, set up a plugin that provides file optimization, implement a CDN, lazy load your photographs, compress your photographs and extra.

There are even plugins that provide all of those options, akin to NitroPack or WP Rocket.

There are additionally hosts that deal with lots of efficiency points for you.

15. You’ve extra management over your website’s design

A whole lot of platforms allow you to change your website’s design with totally different templates and by providing you with extra colour and font choices, however there aren’t many platforms that provide you with as a lot management over your website’s design as WordPress does.

This goes past having hundreds of themes to select from.

For starters, you may have the WordPress customizer.

It is a frontend editor of kinds that allows you to change issues like colours, fonts, your emblem and extra in a couple of easy clicks.

Word: This screenshot is showcasing what the Customizer seems like with the Astra theme.

The remainder relies on the themes and plugins you select.

There are theme-building themes and plugins like Kadence, Elementor, Thrive Theme Builder, GeneratePress and Divi provide the skill to customise each facet of your theme, together with your header, footer, weblog structure, 404 web page and extra.

Lastly, there are web page builder plugins like Elementor, Beaver Builder and Thrive Architect that allow you to design your individual touchdown pages from the bottom up or import premade templates.

16. WordPress has extra choices for creating an interesting website

An optimized website is one which earns engagements…whether or not that’s within the type of on-line purchases, survey completions, electronic mail opt-ins, and so forth.

As a result of not each third-party app on the market integrates with much less fashionable platforms, you’ll discover you’re not ready to make use of these apps simply should you determine to make use of a platform apart from WordPress.

That is one more reason why WordPress is the most suitable choice for constructing web sites. It offers you loads of methods to get your viewers to have interaction and a number of choices for doing so.

You possibly can add any kind of opt-in type to your website as you need, host surveys and quizzes, launch giveaways, settle for on-line orders, train on-line programs, and extra.

Better of all, there are plugins that allow you to add most of those options to your website fairly simply.

17. You don’t want a developer

It is a motive to make use of a CMS typically.

An honest custom-made website constructed by developer can simply price you a 4 to five-digit value.

With a CMS like WordPress, you may construct your individual website with out the necessity of a developer or the power to code.

You’ll construct it by means of drag-and-drop, point-and-click actions as a substitute.

Many WordPress themes even have “premade templates” nowadays, that are fully-designed pages you may import into your website.

18. On the similar time, there are many devoted WordPress builders

When you don’t essentially want one, a developer may be good to have in case you have the finances for it.

They’ll design a {custom} theme for you, and plenty of even favor so as to add key functionalities to your website by constructing custom-made plugins.

That is in all probability essentially the most versatile method to construct a WordPress website, however sadly, it’s additionally costlier.

19. The WordPress dashboard is similar for each website

One benefit of a CMS like WordPress is that as you change into increasingly more accustomed to the dashboard on the backend of the location, you gained’t should relearn it should you determine to construct one other WordPress website.

That’s as a result of all WordPress websites use the identical dashboard.

Themes and plugins will add further menu choices, however for essentially the most half, the dashboard will at all times be acquainted it doesn’t matter what website you’re engaged on.

This additionally makes the dashboard simpler to study from tutorials.

19. WordPress’ class system makes for a extra structured weblog

The WordPress taxonomy system is a part of what makes this CMS such a robust running a blog platform.

WordPress classes and tags are an underutilized a part of WordPress that may actually do lots that will help you construction your content material and keep inside a particular area of interest.

You possibly can manage weblog posts right into a hierarchy of classes: father or mother classes, youngster classes, grandchild classes, and so forth.

You may as well assign tags to weblog posts to characterize widespread matters that aren’t essential sufficient to be classes.

Classes and tags are largely to your personal inner group of weblog content material, however it’s also possible to use them in menus on the frontend to present your viewers extra methods to search for weblog content material in your website.

20. WordPress is at all times evolving

Though adjustments inside WordPress have been a divisive subject inside the neighborhood, you may at all times anticipate the staff behind the CMS in addition to the third-party growth neighborhood that helps it to adapt to new internet design requirements.

WordPress proved this when it applied the block editor into WordPress core, they usually’ll proceed to evolve as time goes on.

This implies you may belief that the WordPress software program itself is unlikely to endure the identical destiny as non-adaptive software program like GeoCities.

Ultimate ideas

There are a lot of causes to make use of WordPress, nevertheless it all boils down to at least one main motive: WordPress is a robust CMS that can be utilized to construct any kind of website in virtually any method you want.

You’ve extra freedom over each facet of a WordPress website, which means you may have extra management over it.

If you happen to’re deciding whether or not or to not use WordPress, simply keep in mind that WordPress doesn’t lock your website in.

It’s a software program that may be put in on any server, so you may transfer from host to host at will with out having to fully redesign your website from scratch.

WordPress websites are sooner and scalable in consequence.

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